You want your brand to feel so warm + genuine that getting coffee with you is a natural next step. But right now, you’re not sure how to fulfill your passion and live out your journey when it feels like you can’t make the right connection.
You’ve been an entrepreneur for a few years, so you already know that building trust and authenticity is the only way to build a brand. But sometimes it’s hard to feel confident in your business when it feels like all your hard work doesn’t add up. You want to connect with the right clients and make it easy for them to choose you but putting forward the WHY that fires you up, isn’t so easy after all.
Branding is all about reaching into the heart of your business and showing clients why YOU are the one for them.
Let me show you how.
When you create a brand by starting with the heart of your business (aka, you!), you open up the opportunity for genuine connection. That’s why I always meet up with clients for coffee (virtual or IRL) to make sure I’m the absolute best fit for your project. Because if we’re working together, the connection should be completely authentic just like you run your business. Meeting up with you to learn about your goals is what inspires me to work with creative women again + again.
To arrive at the best version of your brand, we’ll start by narrowing down your ideal client + brand identity. Because your brand should tell a story that meets the right clients where they are. You can’t resonate with your clients if you don’t understand what they struggle with.
Together, we’ll invite your clients along for the journey. When branding is intentional, you have all the tools you need to tell your story and make goals for your business. Let’s work together to make all the facets of your brand stand out.
"Working with someone as professional, and knowledgeable as Adriana has been very helpful for my business. She takes the time to work with your ideas, and it’s amazing how she puts them all together to create the perfect look and presentation of a business. Things are so much easier for my clients to get information, and to understand. my business now, and that means things are easier for me too. I’m very thankful!! Adriana you’re absolutely amazing!!!"
Sara / dubon floral design
I only work with 2 clients at a time so I can devote my time to serving you well. If you’re planning on a full launch or re-launch, you should plan on booking at least 3 months in advance. This gives me time to complete your branding, website, and photography experience while you build up hype for your launch. This also allows flexibility in our launch plan.
Before we start on any piece of the process, I want to meet you in person or via video call to learn about your goals and see if we’re a good fit. If we decide to move forward, then I’ll send a proposal with the package that works best for you. After you put down your 50% retainer and set your project start date, we're all set to go.
The first thing on our to-do list is what I like to think of as the Research & Focus Phase. Basically, I get to know you and we form clear goals for your business, all while formulating a plan to get you there. It's fun, revealing and will give you insights you might not have had before. It's also the foundation of everything I do, so the design just comes naturally from that point on.
Yes! That's exactly why I've chosen to work with an easy-to-use platform. I'm always here if you need me but I don't like the idea of having to charge my clients again and again just to update simple things. You should be able to have flexibility and freedom with your site so that you can update quickly as you grow. I also provide plenty of resources, tips and a video tutorial at the end of our project so you can feel confident moving forward.
I primarily design on Showit because it’s easy to maintain, it's extremely design-friendly and it allows you as an entrepreneur to have a very strategic website. This is a step above using templates on platforms like Squarespace, which are nice for beginners, but also come with plenty of limitations. With Showit, your site design can be as complex or as simple as you need it to be.
Hey, I'm right there with you! Even once everything else falls into place, it can be a struggle to find your voice. I have writing prompts that will help inspire you to answer the right questions and once we have your goals set, things start to come out so much more effortlessly and clearer. However, I always recommend hiring a copywriter if & when your budget allows it and I work with some amazing ones that I can refer you to whenever you're ready.
I do stand alone logos, graphic design and print design on a case - by - case basis and only if you already feel confident about your branding, messaging and strategy. If you don't, then I'll have a hard time creating something that's truly authentic to you and your goals.. If you think you're in the perfect place to just do a logo or another stand alone project, I'd love to create something custom for you - start by contacting me here.
Every client and every project is different, so our time together can vary. In most situations though, the average timelines are: Branding 4-6 weeks, Branding + Website 6-8 Weeks, and Branding + Website + Photography 10-12 Weeks.
Above all, I love getting to know you and break down the barrier between you and potential clients. Everything we do is strategic and all the decisions we make are meant to help you grow your business for years to come. My approach to brand design goes more in-depth than simply “branding yourself,” because you shouldn’t have to change to fit your brand. It should fit who you are, just as you are. That means I’ll ask you to show up with a no-pressure initial meetup to make sure I’m the absolute best fit for your project. Because if we’re working together, the connection should be 100% authentic, just like you run your business.
I’m also one of few designers who offer branding, design, and photography all in one place. Which means everything we create, will blend together effortlessly. I mean, it doesn't get much better than that, right?